Want to be a part of one of the most exciting, creative and fast-growing sectors on the planet?
“The digital economy is growing ten times faster than the traditional economy, and firms that engage in online trading are twice as likely to create jobs as firms that aren’t.”
-Career in Digital Marketing, 2018.
In Partnership with DÜCERE, this program was designed to provide employees with the skills and competencies to become influential marketing professionals across the spectrum of digital marketing, design thinking, analytics and market positioning.
Certifying University
- Third oldest University Royal Charter in Wales and England
- Students’ Choice Awards 2019, ranked Top 10 in the UK
- HRH, the Prince of Wales, Royal Patron
- University founded in 1822
- Four campuses
- 13 partnerships with US universities
General Information
Delivery: 100% Online
Duration: 18-24 months
Admission Criteria: 88 UCAS Points or International Equivalent Or demonstrated work experience.
Intakes: Open all year
Program Structure (16 Core Subjects + 2 Specialised Subjects)
Designed to provide employees with the skills and competencies to become champions of change.
Program Requirements for Graduation
The BA (Hons) Applied Business (Marketing) degree requires the completion of 18 subjects. This is made up of 15 compulsory modules and two specialized subjects.
Program Assessment Method (Applied Learning. No Exams)
The BA (Hons) Applied Business (Marketing) degree requires the completion of 18 subjects. This is made up of 16 compulsory modules and two specialized subjects.
Applied assignments throughout the degree are designed to focus on practical skills development in the field of Marketing.
Program Subjects
Advanced Diploma in Leadership & Management:
- Develop Critical Thinking In Others
- Communicate With Influence
- Develop And Implement Business Plans
- Manage Innovation And Continuous Improvement
- Lead And Manage Organisational Change
- Provide Leadership Across The Organisation
- Apply Critical Thinking For Complex Problem Solving
- Contribute To Strategic Workforce Planning
- Develop Marketing Plans
- Develop, Implement And Maintain WHS Management Systems
Final Year. Four General Units:
- Big Data
- The Global Economy
- Management Strategy
- Organizational Change
