Hanan Anjum

Hanan Anjum
https://www.linkedin.com/in/Hanjumm | (437) 335 0155 | Hanan786@My.YorkU.Ca

EDUCATION
York University
Achieving Bachelor of Commerce Expected 2027

HIGHLIGHTS OF QUALIFICATION
Proficient in MS Office, DaVinci Resolve, Adobe Premiere, Canva
Bilingual in English, Urdu, Hindi and Punjabi

WORK EXPERIENCE
Walmart E- Commerce Associate: 2021-2023
Distribute targeted surveys to collect customer data, analyze responses, and make data-driven recommendations for improvement.
Create and implement coupon campaigns to drive online and in-store traffic, to enhance product visibility and encourage trial purchases.
Provided exceptional customer service by greeting and assisting customers with their needs, resolving complaints, and answering questions about products and services.
Information’s Officer: Elections Federal (2021)/ Provincial (2022)/ Municiple (2022):
Planned and executed elections, including conferences, and seminars, ensuring seamless coordination and a positive voter experience.
Proven expertise in navigating the complexities of election-related communication and ensuring transparency.
Social Media Specialist:
Stayed updated on the latest trends and algorithm changes across social media platforms. Optimize user presence on platforms popular among society, such as Instagram, TikTok, Snapchat, and Twitter. Tailored content to each platform’s unique features and user behaviors.
Executed comprehensive digital marketing strategies across various channels, including social media, persuasive marketing, and influencer collaborations.
Conducted regular analysis of social media metrics and implemented data-driven optimizations to improve performance.

VOLUNTEER EXPERIENCE
International Muslim Organization Of Toronto:
Event planning at local community mosque.
Utilize various communication channels for promotion.
Used social media, newsletters, and announcements to promote congregational prayers.
Collaborated with local businesses and organizations for additional support.
Achēv Marketing:
Conduct in-depth research to understand the preferences, interests, and behaviors of the youth demographic. Created detailed audience personas to tailor content and messaging to resonate with different segments within the youth population.
Developed a comprehensive content strategy that aligned with Achēv’s mission and goals. Created a diverse range of content types, including visually appealing graphics, engaging videos, and informative blog posts. Emphasized storytelling to connect emotionally with the audience.