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Building and sharing your knowledge

Knowledge is never enough, especially these days where the marketing field has been dramatically impacted by the depth and breadth of the technological revolution.  Hence keeping pace with what is going on, is often a serious professional challenge for marketers. At CIMMO we recognize this challenge and we wanted to impact your adaptation process by giving you access to a diverse knowledge to keep you informed and up-to-date.

Latest updates on the marketing field and profession

in CIMMO’s bi-monthly digital newsletters and the quarterly journal, The Canadian Journal of Marketing Management*. You can read the latest marketing news in our bi-monthly newsletter and in 2019 we are launching a quarterly journal, exclusively for CIMMO’s members, The Canadian Journal of Marketing Management. Both publications explore the most recent topics and trends in the field of marketing. Our goal is to share with our members, important insights from industry leaders and scholarly articles to discuss and reflect on the latest development in the field of marketing, you are encouraged to think out of the box and explore the emerging ideas and discoveries. CIMMO members will receive a printed version of the Canadian Journal of Marketing Management and also, they will be able to access online digital versions of the Journal and the newsletter.

Knowledge Sharing

Furthermore, in partnership with a third party, we will provide our membership in  a weekly basis, with content on the latest thinking,  articles, interviews, and news on our news feed and social media.