The Chartered Institute of Marketing Management of Ontario is pleased to announce that it has agreed with the Business Excellence Institute – BEX in Ireland, to promote excellence, and to collaborate on marketing excellence. The Business Excellence Institute is a membership body that works to help its members—be they individuals or organizations—get outstanding results for all their stakeholders. BEX promotes excellence in Management and the Business Excellence profession and has members on five continents. Dr. Youssef Youssef, CIMMO’s President, is delighted with this announcement as a step forward toward helping professional marketers in their journey toward excellence.  “We are delighted to partner with the Chartered Institute of Marketing Management of Ontario,” commented John Bourke, President of The Business Excellence Institute, “the cooperation will add value for our members in Canada and will benefit both organizations”.

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